Opening of the first RIANI Store
The first RIANI STORE was launched on the 1st of December 2011 in Schorndorf
The choice of RIANI’s home town of Schorndorf, in the Rems-Murr district close to Stuttgart, was deliberate. The modern and attractive RIANI store is at home in the historic, listed bathhouse of the town where carmaker Gottlieb Daimler was born.
The store has been made possible thanks to the collaboration between Jürgen Buckenmaier (RIANI’s owner) and Reiner M. Regerbis (the owner of Regro). The two Schorndorf natives have already known each other for 35 years and are experienced, seasoned managers – Jürgen Buckenmaier as the owner of RIANI, and Reiner M. Regerbis as a retailer.
RIANI has had its head office in Schorndorf since 1978 and was founded here by Jürgen Buckenmaier. Over the years, the label has developed into a premium, international brand. More than 500 partners around the world stock RIANI fashion, together emphasising the label’s international character.
RIANI is fashion that accentuates the wearer’s personality rather than imposing its own. RIANI is fashion that ensures you are perfectly dressed at all times, be it for brunch with friends, a business meeting, or a candlelit dinner with your loved one. The range extends from coats and jackets to outdoor wear, blazers, dresses, trousers, skirts and blouses and, naturally, also includes a large selection of knitwear, shirts and accessories.
The RIANI collections are available in sizes 34 to 48 and are well known for their outstanding fit and high quality textiles and materials.
The new Spring/Summer 2012 collection is being presented by manager, Annette Schäfer, in the magical ambience of the new RIANI store at Höllgasse 22. With a selection of over 300 new models in fantastic colours and silhouettes, our clients will be captivated and seduced by the secrets of the RIANI world.
Because of the many delivery dates for the RIANI collection, RIANI fans can look forward to new items in stock almost every month, constantly enjoying the enchantment of the RIANI design team’s originality.
RIANI always fits – everywhere.
Business hours:
Mo. – Fr. 9.30 – 19.00 Uhr
Sa. 9.30 – 16.00 Uhr